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Capturing HNWI loyalty across generations

How wealth management firms can turn flight risks into loyal clients with a winning AI strategy

The wealth management (WM) industry faces a major shift with the upcoming “great wealth transfer.” To retain and attract clients, WM firms must understand what Next-gen HNWIs (Gen X, millennials, Gen Z) want – and equip relationship managers (RMs) with AI-driven tools.

This segment expects hyper-personalized engagement, values digital channels, alternative investments, and value-added services – and won’t hesitate to switch firms if their needs aren’t met.

With increasing diversity, including more wealth transfer to women, WM firms must modernize tech, train RMs, and build long-term relationships.

Explore our latest point of view to:

  • Discover 3 loyalty trends
  • Define your Next-gen strategy
  • Empower RMs in 5 steps

Download the PoV now.

View Whitepaper

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